Let’s go online. That seems to be the mantra for art galleries staging shows. Based on feedback, online exhibits are growing by 20-30% every year. As a result, the volume of sales and buyers’ inquiries have seen a quantum jump of between 400% and 500%.
“Today, Indians spread across the US, UK, Hongkong, Singapore and Dubai among other places are active buyers of Indian art. They also carry out a lot of research on th web and look for works. The important thing is that people from all over the world can have access to these shows. This accessibility is not possible in an physical gallery show. It gets restricted to the city where the show is being held.” a source said.
According to the source, online shows have essentially gathered steam over the past 2-3 years. This is because Indians have become increasingly aware of the contemporary art scene. Besides, the country’s diaspora abroad has turned wealthy.
“The online format also pushes up sales numbers and buyers’ inquiries by 400-500%.The big ticket sales transpire in international hubs like New York as underscored by the September auctions every year by Christie’s and Sotheby’s. Galleries can reach out to these centers by going online.”. The source said.